When Is the Best Time to Post on TikTok in 2022? [Complete Guide]

When Is the Best Time to Post on TikTok in 2022? [Complete Guide]

When is the best time to post on TikTok in 2022? Does publishing on a particular day or time of the week increase the number of people who see your content? Is having the perfect posting schedule increase engagement rates?

To ensure that your video is picked up by the algorithm and seen by the proper audience, find out when to post on TikTok.

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Find out in 4 minutes how to identify your particular best posting time on Tiktok:

Is there a best time to post on TikTok?

Yes and no. On the app's main screen, the For You tab, TikTok does a wonderful job of providing each of its users with a highly tailored mix of material. However, the videos that are recommended on the For You tab are typically no older than a few days.

In order to achieve the best results, you should post to TikTok when your audience is most likely already scrolling. To put it another way, knowing your audience's location (time zones matter) and when they're online will help you determine when to post.

But posting at the right time is not the only factor in getting a large following on TikTok. TikTok advises uploading 1-4 times each day, but this can also have an impact on how your material is shown on the platform. Keep a close check on your performance until you find a posting frequency that will delight the TikTok algorithm and your followers.

However, generally speaking, some hours and days seem to function better than others. Additionally, you might not yet have previous data to compare to if you are establishing an audience from scratch. If that applies to you, keep reading.

However, generally speaking, some hours and days seem to function better than others. Additionally, you might not yet have previous data to compare to if you are establishing an audience from scratch.

If that applies to you, keep reading.

Ultimate best time to post on TikTok

According on our tests and examination of 30,000 posts, Thursday at 7 PM is the ideal time to publish on TikTok for the highest level of engagement.

Do you intend to post more often than once a week? The best TikTok posting times for each day of the week are listed below.

Best Times to Post on TikTok by days of the week chart

Day Time
Monday 10:00 PM
Tuesday 9:00 AM
Wednesday 7:00 AM
Thursday 7:00 PM
Friday 3:00 PM
Saturday 11:00 AM
Sunday 4:00 PM

All times are calculated for Pacific Standard Time.

Best time to post on TikTok on Monday

On Monday, 10:00 PM is the best time to post to TikTok. Most TikTok users appear to enjoy getting their week off to a good start at work and winding down with some light fun at night.

Best time to post on TikTok on Tuesday

Tuesday at 9:00 AM is the time to publish on TikTok. Engagement appears to be higher in the early morning hours starting at 6 AM.

Best time to post on TikTok on Wednesday

On Wednesday, 7:00 AM is the best time to publish to TikTok. Another group of alert morning people!

Best time to post on TikTok on Thursday

Thursday at 7:00 PM is the best time to publish on TikTok. As far as we can tell, this is also the busiest weekday for TikTok interaction.

Best time to post on TikTok on Friday

The greatest time to post on TikTok on Friday is at 3:00 PM, while participation is very steady throughout the entire afternoon beginning with lunch.

Best time to post on TikTok on Saturday

On Saturday, 11:00 AM is the best time to publish to TikTok. The early bird doesn't always get the worm this time.

Best time to post on TikTok on Sunday

Although engagement is second greatest in the early morning (again!) between 7:00 and 8:00 AM, the ideal time to post on TikTok on Sunday is 4:00 PM.

Despite the fact that they may seem disjointed, remember that TikTok provides the content to a worldwide audience across numerous different businesses. Don't assume that your followers are like you in terms of their time zone, occupation, or sleep schedule. Instead of posting when you have time, do so while they are online.

The optimum times to publish on TikTok are generally pretty different from Instagram, as we also saw. Many of the most effective times to post on Instagram occurred between 9 and 5 daily.

However, the TikTok audience experiences higher peaks in the morning and evening.

Keep in mind that these times are only averages. On TikTok, each audience and demographic has its own distinctive activity patterns. Make use of these times as a guide. Then, use the advice provided below to decide which posting times will be most effective for your intended audience.

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How to post on TikTok at the most effective time, with tips

Utilize Hootsuite to obtain tailored timing suggestions.

What if we told you there was an app that would examine previous data from your TikTok account and utilize it to suggest the best times to publish for your specific audience? You're in luck though, Hootsuite is that app. And if you're not already a data genius, it's incredibly useful.

Based on your previous engagement and views, Hootsuite will suggest three posting times whenever you schedule a TikTok video. It will resemble this in some ways.

best time to post on TikTok recommendations in the Hootsuite app

Then, along with the content you've booked for other social media sites, you can see all of your scheduled TikTok posts in Planner.

Scheduled TikTok posts in Hootsuite Planner

Wow! It’s that easy.

TikTok videos posted after the best times NO COST for 30 days

From one simple dashboard, schedule posts, evaluate them, and reply to comments.

Try Hootsuite

If receiving recommendations from a tool is not your cup of tea, see the further DIY strategies below.

Review your best-performing TikToks

The greatest method to learn what engages your audience is to look at what has already been successful, just like with any other social media site.

The greatest place to learn about your particular top TikTok posting times is from your stats. Examine the effectiveness of your current content and compare views and interactions with posting times. If you discover trends, simply keep doing more of what is effective!

If you're trying to figure out when to upload, the TikTok statistics' Video Views area is an excellent place to start. You can easily see which days were the busiest for your content because of this.

video views tiktok analytics

Source: TikTok

You must upgrade to a Pro TikTok account in order to gather viewership and performance data.

You can use the browser or the mobile app to access TikTok Analytics. Visit our TikTok Analytics guide for more information.

Take a look at your competitors

The success of others can teach you a lot.

Look for accounts that speak to the same demographic as the one you are attempting to reach, and examine their posting frequencies. Note which of their videos has the highest viewership and look for trends. If you see that certain days of the week do better for TikTok posts than others, try publishing on those days and pay close attention to your analytics.

TikTok makes conducting a basic competitive analysis comparatively straightforward. Simply open any of the TikToks on the account you are interested in. You may view the date that a TikTok was posted as well as the number of likes, comments, and shares it received.

TikTok video with like count, comment count and share count

Source: Ryanair on TikTok

The number of views may also be found in the account's feed, immediately below the thumbnail for each video.

Ryanair's TikTok feed with view counts displayed in video thumbnails

Source: Ryanair on TikTok

Know when your audience is online

When they are actively using the app, your audience is (obviously) more likely to interact with your content. Additionally, since the majority of the TikToks on the For You tab is recent, you should strive to match your publication schedule with the habits of your audience.

Check your Business or Creator account metrics to learn when your audience is using the app the most:

  • Tap the three dots icon in the top right corner of the screen to return to your profile page.

  • Tap Analytics, then Business Suite.

follower activity graph of times

Source: TikTok

Make adjustments when necessary

There is no perfect social media approach.

Since TikTok is still a relatively young social media platform, it is continuously changing. Every day, new people sign up for the service, and new features are frequently added that may have an impact on how you rank in TikTok's algorithm.

As a result, your posting schedule will change over time. If you experience a drop in engagement, refer back to these suggestions to determine when to post next.

Utilize SociaViral.com to expand your TikTok presence together with your other social media channels. You can engage your audience, publish messages at the most effective times, and track success all from a single dashboard. Try SociaViral right now.

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